This is available on Subscription Tiers: 

Engage, Grow, Promote, Free Unlimited, Essentials, Accelerate, & Ultimate.

Required Add-On: Pulse

These pricing and sales tactics are proven to increase Myzone adoption and make Pulse a more valuable part of your business — they help convert interest into ownership, drive class attendance, and protect your margin.

Pre-requisite Pro-Tip

Make sure Wodify Pulse / Myzone integration is set up and that Online Sales (or your point-of-sale/product catalog) is enabled so you can sell belts and track inventory.

How to Promote, Price, and Sell the Belt

Pricing Strategies 

1. Include an MZ-3 belt in membership plans

   • Bundle the belt with a membership (e.g., “12-month Unlimited + MZ-3”) so new clients get immediate value and are incentivized to attend classes. This drives adoption and retention.

2. Sell belts for a small profit — our recommended approach

   • MSRP for the MZ-3 is $149 USD. To balance adoption and margin, consider selling the belt for $79–$99 USD. This creates a small barrier (which increases commitment) while keeping price accessible so clients use the device and stay engaged.

3. Sell belts at MSRP ($149 USD)

   • If your local market supports it, selling at MSRP maximizes your upfront margin — but expect a lower adoption rate. Use this option only if you’ve validated demand at full price.

Sales Strategies 

Use one or more of the tactics below — combine them for best effect.

• Early-adopter special

  • Offer a time-limited discount for the first 30 days after launch (e.g., “Launch Special: MZ-3 only $89 for first 30 days”). Use a promo code, a featured item on checkout pages, and in-class signage.

• Money-back guarantee

  • Offer a performance guarantee such as: “Return the belt after attending 12 classes in 30 days if you’re not happy — we’ll refund the purchase and Myzone will replace the strap so you can resell the monitor.”

  • Draft clear terms: eligibility window (30 days), attendance requirement (12 classes), condition of returned items, who covers return shipping, and how/when refunds issue.

• Raffle or prize incentive

  • For purchases during launch (e.g., 30 days), enter buyers into a raffle to win a free month of membership or other prize. Promote the raffle in emails and in-class announcements.

• Sell with education

  • Offer a short demo during onboarding or a drop-in session showing how to use belt metrics in class. Adoption rises when clients understand benefits and how it tracks progress.

• Bundle discounts

  • Bundle belts with short-term promotions (e.g., first-month trial + discounted belt), or make the belt a low-cost add-on on the membership checkout page.

Implementation Checklist 

1. Create the product in your Wodify product catalog (e.g., “MZ-3 Monitor”) and set the SKU, price, and inventory.

2. Decide pricing (recommended $79–$99, MSRP $149, or bundled).

3. Add to memberships (bundle with membership plans or create an add-on purchase).

4. Enable Online Sales and mark the product available online (if selling via site/app).

5. Create promo(s): early-adopter discount code, raffle mechanics, money-back guarantee terms.

6. Draft refund/return policy and staff script for returns (specify condition, timeframe, and who provides strap replacement).

7. Train staff: demo belt features, how to sell, and how to explain guarantee/raffles.

8. Update marketing: email, in-class signage, website product page, and social posts.

9. Track KPIs: belts sold, % of clients wearing belts in class, change in attendance, refund rate. Adjust pricing/promo based on performance.

Sample Promo Copy 

• Early-adopter: “Launch Special — Get your MZ-3 monitor for only $89 for the first 30 days. Track your heart-zone effort, win prizes, and improve faster!”

• Money-back guarantee: “Not satisfied? Return your belt after 12 classes in 30 days for a full refund. Myzone will replace the red strap for FREE so you can resell the monitor.”

• Raffle: “Buy an MZ-3 in the next 30 days to enter to win one free month of membership!” 

FAQs

1. What price do you recommend we use? We recommend selling the MZ-3 for $79–$99. It balances adoption and margin. MSRP ($149) yields higher margin but can reduce adoption.

2. Should we include belts in memberships or sell separately? Both work. Including the belt in a membership guarantees immediate adoption and can improve retention. Selling the belt separately lets you recoup cost quickly and run promotional pricing. Consider a hybrid: bundle for longer contracts and sell as an add-on for short-term plans.

3. How should the money-back guarantee be structured? Keep it simple and measurable: e.g., “Return within 30 days after attending 12 classes for a full refund; belt must be returned in good condition.” Clarify shipping/return logistics and whether the strap replacement from Myzone applies (as noted above).

4. What about inventory and reselling returned monitors? Track returned units and test them before resale. According to the policy above, Myzone will replace the red strap for free in that return scenario so you can resell the monitor.

5. Any legal or tax considerations? Treat belts as inventory/sales for tax purposes and follow local sales tax rules. If you offer refunds, ensure your POS/accounting reflects those returns appropriately. Consult your accountant if unsure.